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Olympic Hopefuls (Retired)
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Olympic Hopefuls (Retired)

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Advertisers Looking For Gold-Medal Impact

<i>This motif is retired and is no longer subject to updates.</i><br/><br/>An estimated global audience of 3.9 billion TV viewers in 220 countries is a marketing opportunity that’s difficult to pass up.[1] That’s why major companies have spent hundreds of millions of dollars to associate themselves with the Olympic brand. The nine largest sponsors have spent $866 million on the current Olympics cycle, including the 2010 Winter Games in Vancouver.[2] That means that consumers who tune in to the Olympic Games this summer will not only be exposed to world-class athletes, but also to highly sophisticated marketing campaigns. These companies are betting that promoting to a global audience will increase brand awareness and loyalty, which will translate into increased sales. See more
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Invest in Thematic Portfolios
Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index RTN Since Creation
Olympic Hopefuls (Retired) Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
32.5% Worldwide Olympic Partners 1.3%
5.9% General Electric Co GE 14.1%
5.7% Dow Chemical Co. DOW 5.5%
5.1% McDonalds Corp. MCD 27.0%
5.0% Procter & Gamble Co. PG 3.9%
4.4% Coca-Cola Co (The) KO 3.9%
4.1% Panasonic Corp ADR PCRFY 35.8%
2.4% Visa Inc. V 1.6%
31.7% Providers & Suppliers 8.0%
8.4% Live Nation Entertainment LYV 21.2%
6.5% Nielsen Holdings PLC NLSN --
5.7% General Mills Inc. GIS 9.1%
5.5% Intercontinental Hotels Group Plc IHG --
3.4% GlaxoSmithKline Plc ADR (Sponsored) GSK 10.1%
2.1% Rio Tinto Plc (United Kingdom) ADR (Sponsored) RIO 45.1%
18.1% Domestic Olympic Supporters 7.8%
6.0% Cisco Systems Inc. CSCO 13.6%
5.0% United Parcel Service Inc. UPS 3.5%
3.9% Mondelez International Inc MDLZ 3.5%
2.4% Kraft Heinz Co (The) KHC --
0.8% ArcelorMittal MT 70.6%
17.6% Domestic Olympic Partners 16.8%
7.8% BT Group Plc ADR (Sponsored) BT 4.4%
7.0% Lloyds Banking Group Plc ADR (Sponsored) LYG 25.8%
2.9% BPplc ADR (Sponsored) BP 28.5%

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