Onward Online Ads
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Onward Online Ads

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Taking Over Traditional Media’s Space

If you can get past the general creepiness of your computer knowing what brand of deodorant you use, online ads can be pretty amazing. They can target an audience in a personalized, measurable, cost-effective way. That’s led to explosive growth in recent years. While the industry is expected to bring in more than $117.6 billion this year, just 22% of total ad spending is currently online.[1] But, as we spend more time in front of our screens, online advertising could continue to steal share from traditional media. Global online ad revenues are expected to overtake print advertising in 2015, with revenues coming in only behind TV.[3] See more
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Invest in Thematic Portfolios
Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index 1 YR Return
Onward Online Ads Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
48.1% Search & Web Portals 4.3%
21.1% Google Inc A GOOGL 11.1%
15.8% Baidu.com, Inc. (ADR) BIDU 23.6%
8.4% Yahoo! Inc. YHOO 5.7%
1.8% Yandex N.V. ADS YNDX 51.1%
1.0% SINA Corp. ADS SINA 19.2%
31.5% Social Networks 17.9%
19.4% Facebook Inc. FB 29.3%
5.3% LinkedIn LNKD 27.1%
4.0% Twitter Inc TWTR 5.3%
1.1% Angie's List Inc. ANGI 50.4%
1.0% Weibo Corp ADR (Sponsored) WB 28.0%
0.8% Yelp YELP 51.8%
12.3% Specialty Sites 4.9%
3.2% TripAdvisor Inc. TRIP 20.0%
2.3% WebMD Health Corp WBMD 11.6%
1.8% Qunar Cayman Islands LTD QUNR 39.2%
1.5% Zillow Group Inc Z --
1.4% DHI Group Inc DHX --
1.1% Pandora Media P 34.5%
1.0% Zhaopin Ltd ADR (Sponsored) Repstg Cl A Ord ZPIN 1.4%
6.0% Service Providers 37.6%
1.8% comScore Inc. SCOR 54.4%
1.2% The Rubicon Project Inc. RUBI 50.7%
1.0% Marketo Inc. MKTO 9.8%
1.0% Criteo SA (ADR) CRTO 79.0%
1.0% Constant Contact Inc. CTCT 22.0%
2.0% Online Video 22.3%
1.0% Youku Inc. ADS YOKU 4.0%
1.0% TubeMogul Inc TUBE 41.7%