Onward Online Ads
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Onward Online Ads

7.4%
14.7%
7.5%

Taking Over Traditional Media’s Space

If you can get past the general creepiness of your computer knowing what brand of deodorant you use, online ads can be pretty amazing. They can target an audience in a personalized, measurable, cost-effective way. That’s led to explosive growth in recent years. While the industry is expected to bring in more than $117.6 billion this year, just 22% of total ad spending is currently online.[1] But, as we spend more time in front of our screens, online advertising could continue to steal share from traditional media. Global online ad revenues are expected to overtake print advertising in 2015, with revenues coming in only behind TV.[3] See more
7.4%
14.7%
7.5%
Invest in Thematic Portfolios
Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index 1 YR Return
Onward Online Ads Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
49.8% Search & Web Portals 15.1%
22.7% Alphabet Inc GOOGL --
16.7% Baidu.com, Inc. (ADR) BIDU 29.6%
7.5% Yahoo! Inc. YHOO 33.1%
1.8% Yandex N.V. ADS YNDX 16.6%
1.1% SINA Corp. ADS SINA 16.9%
34.6% Social Networks 24.8%
23.8% Facebook Inc. FB 46.1%
4.0% Twitter Inc TWTR 59.0%
3.8% LinkedIn LNKD 19.2%
1.1% Angie's List Inc. ANGI 88.7%
1.0% Weibo Corp ADR (Sponsored) WB 18.5%
0.8% Yelp YELP 65.6%
11.4% Specialty Sites 9.7%
3.8% WebMD Health Corp WBMD 34.0%
2.6% TripAdvisor Inc. TRIP 9.6%
2.1% Zillow Group Inc Cl A ZG --
2.1% Qunar Cayman Islands LTD QUNR 29.3%
0.8% Everyday Health Inc. EVDY 67.3%
3.1% Service Providers 26.5%
1.2% comScore Inc. SCOR 9.3%
1.0% Marketo Inc. MKTO 49.1%
0.9% Criteo SA (ADR) CRTO 25.8%
1.1% Online Video 26.0%
1.1% TubeMogul Inc TUBE 26.0%

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