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Onward Online Ads

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Taking Over Traditional Media’s Space

If you can get past the general creepiness of your computer knowing what brand of deodorant you use, online ads can be pretty amazing. They can target an audience in a personalized, measurable, cost-effective way. That’s led to explosive growth in recent years. While the industry is expected to bring in more than $117.6 billion this year, just 22% of total ad spending is currently online.[1] But, as we spend more time in front of our screens, online advertising could continue to steal share from traditional media. Global online ad revenues are expected to overtake print advertising in 2015, with revenues coming in only behind TV.[3] See more
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Invest in Thematic Portfolios
Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index 1 YR Return
Onward Online Ads Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
47.5% Search & Web Portals 0.9%
20.1% Alphabet Inc. GOOGL 2.1%
19.9% Baidu.com, Inc. (ADR) BIDU 17.4%
4.9% Yandex N.V. ADS YNDX 30.7%
2.7% SINA Corp. ADS SINA 40.7%
32.8% Social Networks 24.9%
19.8% Facebook Inc. FB 10.8%
5.2% Twitter Inc. TWTR 22.1%
4.6% Weibo Corporation WB 151.8%
2.1% Yelp Inc. YELP 16.8%
1.0% Angie's List Inc. ANGI 9.9%
16.6% Specialty Sites 7.9%
5.2% Qunar Cayman Islands LTD QUNR 41.7%
3.2% Zillow Group Inc Cl A ZG 44.0%
2.8% TripAdvisor Inc. TRIP 42.8%
1.5% Pandora Media Inc. P 10.8%
1.0% TrueCar Inc. TRUE 60.9%
1.0% XO Group Inc. XOXO 10.6%
1.0% DHI Group Inc. DHX 37.6%
1.0% WebMD Health Corp WBMD 13.5%
3.0% Service Providers 29.6%
1.0% Web.com Group Inc. WEB 28.8%
1.0% The Rubicon Project Inc. RUBI 47.6%
1.0% TEGNA Inc TGNA 12.1%

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