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Onward Online Ads

38.4%
4.4%
1.5%

Taking Over Traditional Media’s Space

If you can get past the general creepiness of your computer knowing what brand of deodorant you use, online ads can be pretty amazing. They can target an audience in a personalized, measurable, cost-effective way. That’s led to explosive growth in recent years. While the industry is expected to bring in more than $117.6 billion this year, just 22% of total ad spending is currently online.[1] But, as we spend more time in front of our screens, online advertising could continue to steal share from traditional media. Global online ad revenues are expected to overtake print advertising in 2015, with revenues coming in only behind TV.[3] See more
38.4%
4.4%
1.5%
Invest in Thematic Portfolios
Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index 1 YR Return
Onward Online Ads Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
48.2% Search & Web Portals 36.3%
19.9% Alphabet Inc. GOOGL --
12.3% Yahoo! Inc. YHOO 55.1%
10.4% Baidu.com, Inc. (ADR) BIDU 44.1%
3.1% Yandex N.V. ADS YNDX 109.4%
2.5% SINA Corp. ADS SINA 109.1%
25.6% Social Networks 53.1%
19.9% Facebook Inc. FB 43.4%
2.7% Twitter Inc. TWTR 10.5%
1.0% Yelp Inc. YELP 84.2%
1.0% Weibo Corporation WB 333.4%
1.0% Angie's List Inc. ANGI 102.6%
17.6% Service Providers 24.5%
14.2% Adobe Systems Incorporated ADBE 33.5%
1.4% Criteo SA (ADR) CRTO 2.2%
1.0% Web.com Group Inc. WEB 13.5%
0.9% The Rubicon Project Inc. RUBI 37.6%
7.6% Specialty Sites 16.1%
2.8% Qunar Cayman Islands LTD QUNR 4.4%
2.0% Zillow Group Inc Cl A ZG 24.1%
1.0% Pandora Media Inc. P 31.0%
0.9% WebMD Health Corp WBMD 30.5%
0.9% TrueCar Inc. TRUE 68.4%
1.1% Online Video 0.6%
1.1% TubeMogul Inc. TUBE 0.6%

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