How it Works
OverviewEasily Invest in Real-World Ideas
Investing with Motif works in just a few simple steps
Find investing ideas
We look for trends, ideas and world events that could create an investment opportunity.
We build portfolios
We find related stocks and intelligently weight them based on exposure to the idea.
You tailor the portfolio
Slider bars make it easy to change weights. Add or delete any stock/ETF until you have what you want.
Buy for just $9.95
No matter how much you customize, buy up to 30 stocks or ETFs in one motif for a total $9.95 commission.
Video: How Motif Works
Seek to Diversify Across a Single Theme or Idea
A motif is a carefully researched and intelligently weighted portfolio of up to 30 stocks that reflect real-world trends and investment ideas. Get inspired by one of nearly 100 motifs in our catalog.
Control What You Buy
Customize any motif, or build your own from scratch. Easily add stocks, delete stocks, or change their weightings.
Enjoy Low-Cost Trades
You'll pay a total commission of $9.95 to buy a motif - which contains as many as 30 stocks. That's all. You can invest as much as you like, or start with as little as $250 in a motif.
Take Motif With You
The Motif Explorer app, available for download at the Apple app store, lets you stay on top
of investing ideas no matter where you are. Monitor motif performance, find new ideas, and review performance charts.
Stay Safe and Secure
We use an advanced electronic firewall and SSL technology to keep your information and transactions secure. And, we use multi-factor authentication when you sign in.
Sparkline - News for Inspired Investing
How It Works
A story by Bloomberg earlier this week highlighted the struggle of many low- and moderate income workers to find – and hold onto – affordable housing in certain communities of Silicon Valley, a geographic area that seems to birth new millionaires with each passing IPO. And it’s certainly true, as Bloomberg points out, that rising ... See more