Invest in

Discount Nation

35.6%
1.6%
0.6%

Low Prices, High Expectations

Low-cost is the new luxury. And boy, do we love our bargains. Cheap labor in China, improved manufacturing, and faster time-to-market have enabled discount retailers to provide quality products at low, low prices. Shopping cheap is in style, and it’s changing how all kinds of consumers consume. While the overall retail sector sunk during the recession, discounters grew.[1] And they're still growing. In 2012, for example, dollar stores boosted their US household penetration rate to 65.1% as consumers search for cheaper products.[2] This means that, even as the economy continues to heal, we may stay loyal to low-cost retailers. See more
35.6%
1.6%
0.6%
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Motif Index 1 YR Return
Discount Nation Benchmark
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Weight Segment & Stocks Symbol 1 MO / 1 YR Return
33.1% Off-Price Retailers 39.1%
21.0% The TJX Companies Inc. TJX 38.7%
5.4% 8xxx 8xxxxx 8xxx 8xxx 88.8%
3.5% 8xxxxxxxx 8xxx 8xx 88.8%
1.9% 8xxx 8xxxx 8xx 8xxx 88.8%
1.2% 8xxx 8xxxxx 8xxx 8xxx 88.8%
27.8% Department Stores 33.3%
17.2% WalMart Inc. WMT 19.7%
7.9% 8xxxxx 8xxxxxxxxxx 8xx 88.8%
2.7% 8xxxxxxxxx 8xxxxx 8xx 8xxx 88.8%
23.5% Warehouse Clubs 36.2%
21.3% Costco Wholesale Corporation COST 41.0%
1.4% 8xxxxxxxxx 8xxx 8xxx 88.8%
0.8% 8xxxx 8 8xxxx 8xxxxx 8xxx 8xx 88.8%
11.8% Bargain Basement 32.8%
5.5% 8xxxxx 8xxxxxx 8xxxx 8x 88.8%
3.3% 8xxxxx 8xxx 8xxx 8xxx 88.8%
1.7% 8xxxxxx 8xxxxxx 8xxxxx 8xxxxxxx 8xxx 8xxx 88.8%
0.7% 8xx 8xxx 8xxx 8xx 88.8%
0.6% 8xxxxx 8xxx 8xxx 88.8%
3.8% Online 29.9%
1.2% 8xxxxxx 8xxxxxxx 8xxx 8xx 8xxx 88.8%
1.0% 8xxxxxx 8xxx 8xxx 88.8%
1.0% 8xxxxxxx 8xxxxxxxxx 8xx 8xxx 88.8%
0.6% 8xxxxxxxxxxxx 8xxx 8xxx 88.8%

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