Discount Nation
Invest in

Discount Nation

19.1%
1.1%
0.0%

Low Prices, High Expectations

Low-cost is the new luxury. And boy, do we love our bargains. Cheap labor in China, improved manufacturing, and faster time-to-market have enabled discount retailers to provide quality products at low, low prices. Shopping cheap is in style, and it’s changing how all kinds of consumers consume. While the overall retail sector sunk during the recession, discounters grew.[1] And they're still growing. In 2012, for example, dollar stores boosted their US household penetration rate to 65.1% as consumers search for cheaper products.[2] This means that, even as the economy continues to heal, we may stay loyal to low-cost retailers. See more
19.1%
1.1%
0.0%
Invest in Thematic Portfolios
Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index 1 YR Return
Discount Nation Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
29.5% Department Stores 14.8%
20.0% Wal-Mart Stores Inc. WMT 0.5%
8.6% Target Corp. TGT 41.7%
1.0% Burlington Stores Inc BURL 68.4%
25.0% Off-Price Retailers 33.8%
15.3% The TJX Companies Inc. TJX 32.2%
4.7% Ross Stores Inc. ROST 65.4%
1.0% DSW Inc. DSW 25.3%
1.0% Cato Corp. (A) CATO 27.4%
1.0% Stein Mart Inc. SMRT 15.9%
1.0% Citi Trends Inc. CTRN 17.2%
1.0% Tuesday Morning Corp. TUES 42.2%
21.9% Warehouse Clubs 26.9%
19.9% Costco Wholesale Corp COST 28.7%
1.1% Smart & Final Stores Inc SFS --
1.0% PriceSmart Inc PSMT 19.5%
17.5% Bargain Basement 34.8%
8.2% Dollar General Corp. DG 45.9%
5.2% Dollar Tree Inc. DLTR 42.5%
1.2% Big Lots Inc. BIG 0.2%
1.0% Fred's Inc. FRED 13.2%
1.0% Ollie's Bargain Outlet Holdings Inc OLLI --
1.0% Five Below Inc. FIVE 1.8%
6.0% Online 24.3%
1.3% Vipshop Holdings Ltd. ADS VIPS 4.2%
1.0% Zulily Inc ZU 61.7%
1.0% Groupon Inc. GRPN 25.7%
1.0% Overstock.com Inc. OSTK 28.6%
0.9% RetailMeNot Inc. SALE 37.8%
0.9% Coupons.com Inc COUP 53.0%