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Seven Deadly Sins

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Even In A Weak Economy, Bad Habits Remain

Even in tough times, consumers continue to partake in things that may not be considered particularly virtuous. From cigarettes to sex, burgers to Botox®—consumer indulgences require products and services from a wide range of publicly traded companies. Some luxuries see reduced demand during tough times. But smokers could keep smoking, drinkers keep drinking, and the lustful keep…lusting. Bad habits are hard to break. And when times are rough, who wants to even try? Nobody can predict the markets, but consumers are only human. And economic conditions may not be able to defeat their appetites for sinful stuff. See more
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Create your own customizable basket of up to 30 stocks or ETFs for just $9.95.
Motif Index 1 YR Return
Seven Deadly Sins Benchmark
With this Motif, you can buy the following basket of stocks for just $9.95:
Weight Segment & Stocks Symbol 1 MO / 1 YR Return
73.2% Gluttony 16.3%
14.3% Anheuser-Busch InBev N.V. ADS BUD 4.0%
9.0% McDonalds Corp. MCD 25.5%
9.0% Philip Morris International Inc. PM 21.3%
8.3% British American Tobacco Industries p.l.c. ADR BTI 14.6%
8.1% Altria Group Inc. MO 28.2%
7.7% Diageo plc DEO 5.4%
4.5% Yum! Brands Inc. YUM 5.4%
3.7% Constellation Brands Inc. (A) STZ 39.2%
3.1% Reynolds American Inc RAI 22.7%
2.4% Molson Coors Brewing Co. (B) TAP 41.4%
1.6% Vector Group Ltd. VGR 4.0%
1.4% Brown Forman Corp. B BF.B 6.2%
17.9% Sloth 2.3%
13.1% Comcast Corporation Class A Common Stock CMCSA 10.5%
4.7% Twenty-First Century Fox Inc. FOXA 20.5%
3.1% Vanity 4.1%
2.0% Lust 15.9%
2.0% Church & Dwight Co. Inc. CHD 15.9%
1.9% Envy 0.8%
1.9% Las Vegas Sands Inc. LVS 0.8%
1.2% Wrath 84.3%
1.2% Smith & Wesson Holding Corp SWHC 84.3%
0.8% Greed 70.4%

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